Advertisers

Efficiency

Httpool delivers highly efficient advertising campaigns.

  • METHODOLOGY. A holistic multi-channel approach from a single point increases channel synergies and improves optimization.
  • TECHNOLOGY. High end proprietary and licensed tools guarantee significant increase in efficiency.
  • EXTENSIVE REACH. Direct access to premium global publishers and secondary premium local inventory across 16 countries in CEE and Asia.
  • VIEWABLE IMPRESSIONS. Charging for viewable rather than served impressions saves 35% of the budget on average.
  • TARGETING. Reaching target audiences with close to 100% of all impressions reduces ad waste and boosts efficiency.
  • OPTIMIZATION. Continuous optimization against KPI’s and defined parameters significantly influences results.
  • AD FORMATS. The broadest range of standard and proprietary ad formats enables Httpool to select the optimal mix.
  • TEAM. An international team of 130+ cross channel advertising specialists across 18 offices.
  • BROAD EXPERTISE. Httpool supports 1000s of brands locally and internationally and has developed extensive cross industry expertise.